So when we saw this video from the Spanish design-led car brand, SEAT, this week, it seemed highly relevant! The first in a series of fun, quirky and slightly tongue-in-cheek animated cartoons, it is entitled "Family Experience #24: Who needs a holiday when you can just give your kid a phone?"
The video features a modern family, with poor dad desperately trying to get his kids to notice the beauty surrounding them, whilst they have their faces stuck in their smartphones. As a last resort, he sends the children an image of the beautiful sunset right in front of them as a text message. This grabs their attention, briefly, but they quickly go back to playing games on their phones. Not to mention the effect all those radio waves have on the resident bird population...
SEAT are currently celebrating their new Leon X-PERIENCE family estate car, a family-oriented four-wheel-drive estate car, which becomes another member of the family. It offers loads of space plus stylish design and a host of features, and makes the perfect companion for a fun family day out - as long as everyone can stay away form their phones for long enough to communicate and appreciate their surroundings!
The SEAT Leon X-PERIENCE is available now, priced from £24,920 on the road. Please visit: www.seat.co.uk for more information.
Post sponsored by SEAT